Maromar

About us

We are an investment holding involved in businesses that show a high potential growth and a positive impact on society. We also work on Nelson and Nara Sirotsky’s family assets management.

Our essence

Achievement and retribution, multiplying dreams.

Maromar was built with such goals in mind.
A Nara and Nelson Sirotsky’s dream. A burning desire to celebrate a family’s values,
history, and tradition. A craving to keep alive the flame of passion, work, ethics, trust,
courage, and entrepreneurship for the next generations.

Our manifest

Our values Click for see more.

Our business

ACHIEVEMENT

Maromar takes part in different businesses, believes in new ideas, and supports entrepreneurs, contributing to their strategic and long-term results.
We invest in projects and companies, promoting economic development and social welfare and working in tandem with partners that share our values.

Investment philosophy

We invest in a variety of industries such as the Media, Education, Technology, and Sports based on the following premises:

- High potential of growth and scalability.
- High potential of participation in the business management.
- Direct co-investment with relevant partners.

Investments
Asset Management
Family Office

Investments

We invest directly in businesses, taking an active part in their strategic management.

Investments related to Grupo RBS

Grupo RBS Founded by Mauricio Sirotsky Sobrinho, Nelson Sirotsky’s father, Grupo RBS is one of the largest Brazilian multimedia communication conglomerates and its RBS TV is the main affiliate of Rede Globo. Grupo RBS creates journalistic, entertainment, and service materials in their radio and television broadcasting companies, newspapers and online portals. www.gruporbs.com.br
Wine Brazil’s largest wine e-commerce business, offering subscription club services connected to wines, beers, and related products. Since 2016, Península, an investment company set up by businessman Abilio Diniz, has been Grupo RBS’s partner at Wine. wine.com.br
Maiojama Founded by the Sirotsky family, Maiojama is a renowned building company and developer involved with high-end residential and commercial projects in the south of Brazil. maiojama.com.br

Direct investments with management participation

Vereda Chain of schools offering high quality education of international standards at fair prices. escolavereda.com.br
leAD Global platform of investment opportunities in sportstech connected to the Dassler family, the founder of Adidas. www.leadsports.com
Boutique Pool Market network connecting brands and advertisers to suppliers in the creativity industry. www.boutique-pool.com/

Direct investments in startups

Rooter Fan engagement platform that puts together fans and supporters during a game of any kind of sport. www.rooter.io
Engie Applicative that offers users real time access to their vehicle diagnosis. buy-obd.engieapp.com
Ready Up Platform helping worldwide gamers to connect each other and to generate knowledge exchange with experts. join.readyup.com
20/20 Armor Martial arts electronic equipment to provide gamified lessons through technology and fun. www.2020armor.com
Unit 1 Business focused on the development of adventure sports products, joining design to technology. www.unit1gear.com
FanAxn Free sports betting platform in which users may win money and real prizes. www.fanaxn.com
Wingfield Technology that transforms conventional tennis courts into smart courts, offering players statistics and game analyses. www.wingfield.io/product
The Movement Athlete Platform that teaches bodily self-control of weight, strength, and agility, disseminating techniques used by model sportspersons. calisthenicsacademy.co
Skill Yoga First online platform in the world to offer a yoga training system specifically for men. www.skill-yoga.com
Who Knows Wins Interactive gamified platform for sports betting that allows friends to compete in leagues. www.whoknowswins.com
Forward Game Games for kids that connect the real to the virtual world through augmented reality technologies. www.forwardgamear.com
Venuzle Online marketplace to plan, coordinate, and book sports events and courses, or to find partners to do every kind of sport. venuzle.at
Evolve Online platform that helps users to improve their basketball playing skills. www.evolvebasketballapp.com

Asset Management

Onshore and offshore assets management, with liquidity, risk, and profitability management.

Family Office

We provide consultancy to the Sirotsky family in financial, treasury, investments, and service areas.

Our causes

RETRIBUTION

We support causes we believe in, having civic responsibility, fostering projects that open opportunities for new talents, impact positively on our environment, and promote both personal and human development.

Projects and institutions supported by Maromar:

Team

Nelson P. Sirotsky President and founder Nelson Pacheco Sirotsky is the President of Maromar Investimentos. He has a seat in the Board of Directors and is one of the main partners of Grupo RBS, one of Brazil’s largest media corporations, where he worked for 45 years, 21 of them as the President.
Nelson Sirotsky has a degree in Business Studies from Universidade Federal do Rio Grande do Sul (Brazil) and took the Executive Management Course at the University of Southern California (USA). He has recently published the book O Oitavo Dia, in which he recounts episodes of both his personal and professional life.
Mauricio Sirotsky Neto Chief Executive Officer Maromar Investimentos’ CEO since 2017. Mauricio started his career as an entrepreneur at the age of 22, when he took control of a food manufacturing business in the South of Brazil. He earned a degree in Business Studies from PUCRS (Brazil) and took an MBA at the USC Marshall School of Business (California/USA). In 2014, after 7 years leading his company, Mauricio sold it and moved to California in order to pursue his MBA. Back to Brazil, we worked as an executive in e.Bricks, a venture capital fund, where he was in charge of the management and growth of some companies in its portfolio.
Ruy Hirschheimer Advisor/Board Member Advisor and member in the Maromar’s Committee of Investiments. Ruy served as the chief executive officer of Major Appliances Latin America at AB Electrolux (from 1999 to 2016) and at Bunge Foods Brazil, where he had also been the president (1994–1998). Previously, he was CEO of J.I. Case New Holland Brazil (1990–1994) and executive vice president of Alcoa Aluminium (1983–1986). He has been in YPO/WPO/CEO for 27 years and attended the Harvard Presidents Seminar over fifteen years. Ruy Hirschheimer took his degree in Business Studies from Escola de Administração de Empresas de São Paulo (School of Business Administration of São Paulo) and later earned his master’s degree in Business Management from Michigan State University (USA). He also completed the doctoral program studies in Business Administration from Harvard Business School (USA). He is currently the advisory board president of Usiminas S.A, the leading Brazilian iron ore mining and steelworks company, besides holding seats in independent boards from both private and public companies as well as in museums of modern art.
Marina Sirotsky Board member Advisor at Maromar Investimentos. Marina started her career as a graduate trainee in Grupo Votorantim, was a branding consultant in large agencies, was the RBS family committee leader, and was also an advisor at FBN (Family Business Network) and Fundação Mauricio Sirotsky Sobrinho. Marina is a graduate in Psychology from PUCRS (Brazil) and holds an MBA in Management and Strategy from IE Business School (Madrid/Spain). She is one of the founders of Escola de Pais 018, a cycle of lectures organized by Instituto Ling and given by top experts in childhood, as well as a founding member of Voluntárias pela Vida (Volunteers for Life), a group of women from the state of Rio Grande do Sul that carry out charity actions for great causes.
Roberto B. Sirotsky Board member Roberto Sirotsky holds a seat in the Board of Maromar Investimentos. He has been working in communications for over 10 years and previously set up 3yz, a digital agency that was sold to WPP. Always keeping a sharp eye for innovations, Beto has already taken part in programs at Singularity University and Hyper Island and is currently pursuing an Executive MBA at the Berlin School of Creative Leadership.

In 2016 he was chosen by the Associação Riograndense de Propaganda (Advertising Association of Rio Grande do Sul) as the “Communications Entrepreneur of the Year” and the following year he was elected by Forbes Brasil as one of the most promising under-30 youths. In 2018, Roberto was Ogilvy’s CEO, the position he held until moving on to his new professional project: BPool, a b2b platform of creative products. He also belongs to the Marketing Committee of Stone Pagamentos.
Ramiro Fernandes Investments Head Maromar Investiments Head since 2016. Ramiro started his career in PwC, where he worked in the Accountancy Audits and Corporate Finance departments, contributing to merger and takeover projects and the economic assessment of companies. Ramiro Fernandes has a degree in Business Administration from Universidade Federal do Rio Grande do Sul (UFRGS) and an MBA in Corporate Finances from Fundação Getúlio Vargas (FGV). From 2011 to 2013, he worked in Oleoplan S/A, a biodiesel and wind power energy, and in 2013 he resumed his activities in PwC to take the position of leader manager in the department of Corporate Finance for the South of Brazil.
Ana Henriques Controller’s Department Head Ana Henriques has been involved with family office activities since 2001 and in 2015 started contributing to Maromar Investimentos. She earned a degree in Statistics from Universidade Federal do Rio Grande do Sul (UFRGS) and post-graduated both in Businesss Management and Financing and Controlling from Fundação Getúlio Vargas (FGV). The foundations of her professional experience were laid in the Planning and Budgeting area of Grupo RBS companies.